Social Media Specialist

3 weeks ago


MANILA, Philippines BINONDO BEAUTY SUPPLY INC. Full time
• Collaborate with the marketing team to develop and execute integrated marketing campaigns that align with business objectives and target audience.
• Conduct market research to identify customer needs, preferences, and trends, and use insights to inform marketing strategies.
• Create and manage marketing collateral, including digital and print materials, presentations, brochures, and advertisements.
• Manage and maintain the company's online presence, including the website, social media platforms, and other digital channels, to drive engagement and brand awareness.
• Plan and coordinate promotional events, trade shows, exhibitions, and other marketing activities to showcase products/services and engage with customers.
• Monitor and analyze the performance of marketing campaigns using relevant metrics and KPIs, and provide recommendations for optimization and improvement.
• Develop and nurture relationships with key stakeholders, including customers, partners, and vendors.
• Collaborate with the content team to create compelling and relevant content for various marketing channels, including blog posts, articles, videos, and infographics.
• Assist in the creation and execution of email marketing campaigns to nurture leads and engage with existing customers.
• Stay up-to-date with industry trends, emerging technologies, and best practices in marketing to ensure the company remains competitive and innovative.
• Participate in brainstorming sessions to contribute creative ideas for new marketing initiatives and strategies.
• Support the development and management of the marketing budget, tracking expenses and ensuring cost-effective use of resources.
• Provide regular reports on marketing activities, campaign performance, and ROI to management and other relevant stakeholders.

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