Senior Paid Search Manager

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Overview

TITLE Senior Manager, Paid Search

DEPARTMENT Paid Media

DIVISION NP Digital

LOCATION Remote – Philippines

About our company

NP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and AdAge listed us on their Best Places to Work list in 2024 and 2025.

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.

About the opportunity

NP Digital is seeking an energetic, data-driven, and innovative Senior Manager, Paid Search to join our remote Paid Media team. The ideal candidate has 5+ years of managing paid search campaigns with budgets exceeding $500K per month. Candidates should have a strong knowledge of Google and Microsoft Ads as well as a good grasp on how to structure campaigns to optimize performance based on each platform’s best practices.

To be considered, candidates must reside and be eligible to work in the Philippines and must be fluent in reading, writing and speaking English.

Responsibilities

• Work closely with the US Paid Media team to understand client business objectives and campaign requirements to execute campaign setup and optimizations accordingly.
• Regular monitoring of campaign budgets and spend pacing with subsequent optimization of channels with the goal of meeting campaign KPIs and exhaustion of budgets.
• Ability to manage and analyze campaign performance data for weekly, monthly, and quarterly reporting.
• Accommodate and accomplish side projects/task assigned for team development from time to time
• Keeping abreast of new developments from the various ad platforms actively used in digital media buying

About you / Qualifications

• Minimum 5+ years of experience in paid search advertising
• Proven track record of managing large paid search budgets (exceeding $500K USD/month)
• In-depth, recent knowledge of paid search platforms (Google Ads, Microsoft Ads)
• Demonstrated ability to achieve campaign goals through data analysis and optimization techniques

Bonus points

• Familiarity with management tools such as Search Ads 360
• Certifications from Google Ads, Google Marketing Platform, and Microsoft Ads
• Additional professional certifications, such as Google Analytics
• Experience managing campaigns across multiple regions or languages
• Familiarity with lead gen or performance marketing for education or SaaS verticals
• Familiarity with global teams or cross-functional agency models

Working conditions & perks

• Schedule: 5PM – 2AM (standard) or 4PM - 1AM (daylight savings)
• 10% Pay increase for night differential
• Remote work setup
• Fixed weekends and Philippines holidays off
• Flexible personal time off and up to 5 sick days
• Maxicare insurance for you and up to 2 dependents
• Discretionary annual bonus: Up to 10% of annual salary

About your growth

As an organization, we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.

About our culture

When you work with great people and leaders that support you, there is no end to what you can accomplish. We encourage and celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:

Think Big – Think Big challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.

Own It – Own It plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.

Have Fun – Have Fun means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.

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