Online Marketing

3 weeks ago

Manila, Philippines Shopee Full time
Online Marketing - User Growth Associate

Shopee Manila, National Capital Region, Philippines

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Online Marketing - User Growth Associate

Shopee Manila, National Capital Region, Philippines

Join to apply for the Online Marketing - User Growth Associate role at Shopee

  • Oversee and develop digital strategies for awareness and driving new users;
  • Handles cross-functional operations across online marketing channels, from asset coordination, campaign dashboard set-up, optimization, to postmortem analysis;
  • Oversee campaign performance and provide recommendations based on actionable, data-driven insights with the clear objective of driving new users;
  • Determine opportunities to build best practices by identifying trends and competitor movements; and
  • Be the go-to person for questions on digital channel technical questions, including campaign best practices, tracking, and measurement.
Job Description
  • Oversee and develop digital strategies for awareness and driving new users;
  • Handles cross-functional operations across online marketing channels, from asset coordination, campaign dashboard set-up, optimization, to postmortem analysis;
  • Oversee campaign performance and provide recommendations based on actionable, data-driven insights with the clear objective of driving new users;
  • Determine opportunities to build best practices by identifying trends and competitor movements; and
  • Be the go-to person for questions on digital channel technical questions, including campaign best practices, tracking, and measurement.
Requirements
  • Bachelor’s degree in Advertising, Marketing or a related field.
  • 5-7 years of relevant working experience in digital marketing (media planning, ads implementation, campaign execution and analysis on digital channels).
  • Extensive experience and knowledge with Meta Ads Manager, Google AdWords, and digital platforms.
  • Advanced Excel skills, experience with analyzing datasets and delivering actionable insights.
  • Self-starter and a team-player who enjoys a fast-paced environment.
  • Ability to work under pressure.
  • Excellent communication and presentation skills.
Seniority level
  • Seniority level Mid-Senior level
Employment type
  • Employment type Full-time
Job function
  • Job function Business Development and Marketing
  • Industries Internet Marketplace Platforms and Technology, Information and Internet

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