Senior Planner

1 day ago

Makati, Philippines Propel Manila Full time

Responsible for the strategy of some of our biggest clients, and partner with them to unlock their business growth by genuinely understanding their business and their challenges; Partner with Creatives to make ground work and give them interesting, unexpected ways to look at creative solutions; Responsible in using data, research and insight to uncover areas of growth or creative firepower, and synthesize all of this into compelling narratives; Responsible in transforming client briefings into a creative proposal that includes identifying impactful key insights that will shape the campaign strategy. Business Development Contribute in new business opportunities for the agency via delivering brand growth or new accounts; Spot emerging technologies / platforms / behavior / modes of communication that would provide strategic digital solutions that the brand should/must be in and for potential rollout to Agency in creating new product offerings. Stakeholder Management Guide and steward brand development, brief and steer creative development, work with stakeholders in campaign planning and delivery, helping brief and analyze research. Lead all internal and external strategic discussions with management and senior clients; Together with Accounts team, contribute in developing client relationships, maintaining and enriching connections with clients key divisions. Company Culture Fit & Culture Addition Be an active participant and advocate of the team/agency's culture to create a positive and energetic work environment. The product of the above is the overall contribution of this department to the business objective of the agency, and its clients. Equally important, is the effect on creating purposive work that matters to the world, and to our talents at Propel Manila. Key Skills and Requirements Problem Solving, Persistence & Belief on the power of the Big Idea to create purposive work; Determined Leadership, perpetual pursuit of purpose and excellence; Articulate to communicate clear thoughts and more importantly, directions; Strategic in its identification of problems, approaches or solutions; Superior presentation skills with the ability to persuade and inform, while maintaining agency standards and strategic point-of-view. Have an in-depth understanding of the business problems of assigned verticals, their contexts, and their communications environment. Collaborative with an entrepreneurial spirit and strong sense of empathy. Technical Experiences At least 3 years of strategy experience that brings with the ability to solve complex problems, partner with clients and earn their trust. Familiarity with social listening and analytics tools (ex: Google, Facebook, Social Studio) Strong English verbal and written communication skills #J-18808-Ljbffr

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