Product Manager

21 hours ago

Calabarzon Philippines SupportFinity™ Full time

The Product Manager is responsible for driving the growth and success of the wound care and ostomy product portfolio through strategic marketing initiatives, market intelligence, and cross-functional collaboration.

Responsibilities
  • Develop and implement short-term and long-term product marketing strategies aligned with business goals.
  • Develop and execute the tactical marketing plans which include launch plans, key selling messages, promotional materials, formulary, pricing strategy, training, CME, and patient programs.
  • Evaluate effectiveness of marketing strategies and programs and track business performance against objectives and forecasts, formulating new approaches and strategies as needed.
  • Monitor and analyze market trends, competitor activities, and industry developments to identify growth opportunities.
  • Prepare on point sales forecasts to guide supply chain planning and regularly monitor inventory levels to ensure product availability and prevent stockouts or overstocking.
  • Identify, engage, and develop brand and therapeutic experts, Key Opinion Leaders (KOLs), and maintain strong relationships with health care practitioners (HCPs).
  • Act as the product expert, supporting customer-facing teams and providing technical and commercial expertise and training.
  • Drive customer experience initiatives, ensuring a differentiated brand presence and fostering long-term brand loyalty.
  • Prepares and launches line extensions and new products to drive sustainable growth.
Qualifications
  • Graduate of a four (4) year Life Sciences or Business-related course
  • Minimum five (5) years marketing or product management experience in pharmaceutical or medical device and consumables industry
  • Extensive wound care and ostomy knowledge is preferred with strong KOLs in this area; keen and analytical, drives for results, and with strategic marketing know-how.
About the company

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