Amazon SEO Strategist

Summary We are Starbond, an established US-based Amazon brand in the premium adhesives space. We are looking for a top-tier Amazon SEO consultant or agency for a fixed-scope strategic project. The goal is to conduct a deep-dive audit of our key product listings and deliver a comprehensive, actionable growth plan to significantly improve our organic ranking and keyword visibility. This is a high-impact, strategy-focused role, not an ongoing account management position. The Role You will act as a specialist consultant, responsible for analyzing our most important ASINs. Your primary responsibility will be to develop a data-driven roadmap that our in-house team at Starbond can execute to achieve measurable improvements in organic performance. You’re not just auditing listings—you’re delivering the strategic blueprint that will define our organic growth efforts for the next 6-12 months. Key Deliverables The final deliverable will be a comprehensive strategy document that includes: Keyword Research & Mapping: A complete analysis of primary, secondary, and back-end keywords for each target ASIN, including competitor keyword gaps and high-opportunity terms. Listing Optimization Analysis: Specific, data-backed recommendations to improve titles, bullet points, A+ Content, and main images to increase both keyword ranking and conversion rates. This includes guidance on Alt Text optimization within A+ Content to improve accessibility and SEO visibility. SQP (Search Query Performance) Analysis & Integration: A detailed breakdown of ASIN-level SQP data to identify keyword opportunities, indexing gaps, and content relevance signals. The consultant will interpret SQP metrics to guide listing updates, keyword targeting, and content prioritization strategies. Organic Ranking Plan: An actionable playbook outlining the steps, priorities, and projected impact of implementing the recommended SEO changes. Conversion Rate Lift Plan: Strategic guidance on content tests, conversion rate optimization (CRO) tactics, and review strategies to improve the sales performance of the listings. Performance & KPI Recommendations: A clear framework for how our team should track and measure the success of the implementation, including a sample dashboard format. Who You Are An Amazon SEO Veteran: You have 5+ years of direct, hands-on experience with Amazon SEO and a portfolio of proven, measurable results. A Technical Expert: You possess an expert-level understanding of Amazon's A9/A10 search algorithm, ranking factors, and current best practices. Data-Driven Strategist: You are proficient with leading Amazon seller tools (e.g., Helium 10, Jungle Scout) and excel at translating complex data into clear, actionable recommendations. An Excellent Communicator: You can present strategic concepts and detailed analyses in a clear, professional, and organized manner. Bonus Skills Experience with brands in the premium CA glues, woodworking or craft/hobby categories. A strong understanding of how Amazon PPC and organic SEO work together to drive total sales. Here are some of our details: Read About us: bit.ly/4hp8xZT Working hours: Pacific Standard Time #J-18808-Ljbffr