Packaging and Brand Designer

Overview

The Packaging and Brand Designer is responsible for creating and managing packaging designs, instruction manuals, and brand guidelines to ensure consistent and high-quality brand representation. This role coordinates with translation providers, collaborates with internal teams to ensure visual accuracy, and oversees print production processes. Acting as the project lead for brand management system planning and execution, the designer works closely with cross-functional teams to meet business and regulatory requirements while staying updated on industry trends and design innovations.

Location of Employment: Ideal in Ho Chi Minh City, Shanghai or Hong Kong. Open for candidates in other Asian countries.

Key Responsibilities

• Design and develop packaging concepts for new and existing products, ensuring alignment with brand guidelines and market trends.
• Incorporate finalized translated texts by coordinating with translation service providers, ensuring accurate typesetting in packaging and manuals.
• Collaborate with internal teams to ensure the correctness and consistency of symbols and icons used on packaging and manuals.
• Monitor and track packaging project timelines to ensure timely delivery.
• Create and update instruction manuals and user guides, ensuring clarity, visual appeal, and compliance with company standards.
• Enhance and maintain brand guidelines, including logos, color palettes, typography, and imagery, to support consistent branding across all touchpoints.
• Collaborate with cross-functional teams (e.g., category, quality assurance, sustainability) to ensure design solutions meet business and regulatory needs.
• Design and create print-ready and digital files for production, ensuring accuracy and quality.
• Prepare, release and review print proofs and die-cut files; check colour consistency and accuracy against brand standards.
• Manage multiple design projects simultaneously, adhering to deadlines and project requirements.
• Participate in creative brainstorming sessions to generate innovative design ideas and solutions.
• Stay updated on industry trends, tools, and best practices in graphic design, packaging, and branding.
• Project Lead of Planning & Execution for Brand management system

Skills and Qualifications

Education & experience

• Bachelor’s degree or equivalent in Graphic Design, Visual Communication, or related field.
• Proven experience in packaging design, instruction manual development, and brand guideline creation.
• Strong portfolio showcasing expertise in print and digital design.
• Solid experience in packaging materials, printing techniques, and manufacturing processes (particularly printing aspects).
• Excellent communication skills in English; proficiency in Mandarin is a plus.
• Experience working with international brands and markets (preferably with exposure to European and Asian markets).
• 3+ years of professional graphic design experience preferred.
• Design Software Proficiency: Advanced skills in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and familiarity with other design tools.
• Project Management: Ability to manage multiple projects, prioritize tasks, and meet tight deadlines.
• Cross-functional collaboration: Work closely with internal teams and external partners to achieve design objectives.
• Adaptability: Ability to learn new technologies and adapt to changing design trends and business needs.
• Attention to Detail: Ensure high-quality output and consistency across all design materials.
• Creative Problem-Solving: Generate innovative design solutions that align with business goals.
• Familiarity with AI design tools such as Midjourney is a plus.

Personal Attributes

• Cultural Awareness: Understanding of diverse markets and customer preferences in Europe.
• Integrity: Upholds ethical standards and follows company policies.
• Self-motivated: Works independently and proactively to deliver results.

Benefits

• International and flexible working arrangements that include a flexible workplace and flexible working time.
• 13th-month salary at the end of the year (pro rata)
• Generous leave allowance, such as compensation and annual leave, as well as one-day birthday leave.
• Medical insurance.
• Employment type: Full-time.

Our application process

• Submit Your Application: Complete the application by following the steps mentioned below. We encourage candidates to familiarize themselves with our company and products by visiting our website or LinkedIn page before applying.
• Preliminary Selection: After an initial review, we will email preferred candidates with additional questions regarding their skills and background. This step helps us better understand each candidate and ensures a good fit with our team.
• Interviews: Selected candidates will participate in a three-stage interview process. The first interview will be an online interview with the responsible Manager, and the second and third will be held with the Managing Director and/or the European Management, if possible in person.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Information Technology

Industries

• Retail

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