ASO Specialist

Join NP Digital as an ASO Specialist (App Store Optimization) in a remote position based in the Philippines. TITLE : Specialist, ASO (App Store Optimization) DEPARTMENT : Earned Media LOCATION : Remote – Philippines ABOUT OUR COMPANY NP Digital is a global award-winning performance marketing agency. We combine proprietary platforms with best-in-class talent to deliver leading edge experiences centered around paid and organic search, social, content, retargeting, performance display, feed management, and conversion rate optimization. ABOUT YODEL MOBILE BY NP DIGITAL Yodel Mobile is a leading app growth consultancy specializing in full-funnel app marketing strategies. The dynamic team of ambitious and mission-driven app experts is dedicated to delivering exceptional app growth services. ABOUT THE OPPORTUNITY We are looking for a remote ASO Specialist to join our Yodel Mobile team. The ideal candidate is detail-oriented, data-driven, and passionate about app marketing and growth. RESPONSIBILITIES Execute effective app store optimization strategies to enhance clients’ app visibility and performance. Conduct keyword research and competitor analysis to identify trends and ASO opportunities. Optimize app titles, descriptions, keywords, and screenshots to improve search rankings and user conversion rates. Prepare comprehensive performance reports using ASO tools and provide actionable insights. Organize and prioritize deliverables to meet daily, weekly, and monthly deadlines. REQUIREMENTS Experience in ASO or transferable skills from SEO. Strong analytical skills and the ability to interpret data and make data-driven recommendations. Proficiency in tools such as Excel, PowerPoint, and ASO platforms. Excellent organizational skills to manage multiple projects and deadlines simultaneously. Strong communication skills to collaborate effectively with internal team members. BONUS POINTS Familiarity with app analytics platforms. Background working in an agency that delivers digital marketing services. Passion for app marketing with a desire to stay updated on the latest trends and best practices. NP Digital and Yodel Mobile are Equal Opportunity Employers, proud of our diversity and inclusive culture. Our goal is to positively impact change through our actions. #J-18808-Ljbffr