SEO Specialist

3 weeks ago


Baguio City, Philippines NMS Philippines Full time
Responsible for optimizing the website content to improve rankings on search engines. Tasks include analyzing and reviewing content and implementing apt changes to websites.

Job Responsibilities
-Create Technical Tasks for SEO writers to write compelling and high-quality website content, including but not limited to blogs, guest -posts, technical optimizations, and page content and descriptions.
-Research and analyze SEO blog topics.
-Ensure both website design and newly developed code meets current SEO standards by working with the design and development teams.
-Develop SEO strategies that increase the company's search engine results rankings
-SEO keyword discovery, expansion, and optimization to use throughout the company's website and marketing materials
-Research and analyze competitor links and keywords
-Update content and website links for maximum optimization and search engine rankings
-Search for opportunities to optimize website structure, content, linking, and other factors in the interest of improving SEO positions for target keywords
-Set measurable goals that demonstrate improvement in marketing efforts
-Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
-Track, report, and analyze website daily performance metrics to understand SEO strategy performance
-Estimate and manage SEO budget for campaigns.
-Create and execute link building strategy
-Collaborate and efficiently communicate with others within the marketing department to manage SEO strategy

Requirements:
-Proven SEO and SEM Experience
-Experience in Link Building
-Knowledge of search engine algorithms and ranking methods
-Experience with SEO industry tools and/or programs, such as but not limited to Google Analytics, Semrush, SERanking
-Familiarity with WordPress and/or other content management systems
-Knowledge of keyword research and data mining tools
-Able to complete competitive analysis of other companies within the industry
-Comfortable in analyzing high volumes of data on a daily basis
-Continually current on the latest trends and best practices in SEO
-Excellent English communication skills
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