Trade Marketing Specialist
3 weeks ago
Overview Lead and execute diverse Trade Assurance initiatives in alignment with team objectives and targets, ensuring optimal performance, compliance, and consumer activity management for Maya’s digital wallet and products. Foster cross-functional collaboration by building strong partnerships with internal teams, external stakeholders, and third-party agencies to strengthen trade and consumer initiatives. Drive strategic on-ground initiatives to expand consumer credit card adoption, accelerate digital wallet usage, and enhance engagement with Maya’s full suite of digital payment solutions. Collaborate with cross-functional teams to integrate trade, consumer activity management, digital payment, and brand activation strategies, maximizing overall brand presence, consumer acquisition, and long-term engagement. What you will be doing The Trade Marketing Specialist will assist the Trade Assurance Manager in maintaining the partnership with 3PA and internal stakeholders such as Consumer, Maya Bank, and Enterprise teams. Brand Ambassador & Stakeholder Collaboration: Expert in maintaining and strengthening partnerships with third-party agencies (3PA) and internal teams such as Consumer Banking, Maya Bank, Enterprise, and Micro SME divisions to ensure seamless execution of trade programs. Data-Driven Reporting & Analysis: Skilled in crafting comprehensive reports, including call summaries, analytics dashboards, and impactful presentations to support strategic decision-making. Productivity & Performance Monitoring: Adept at periodically assessing team productivity, setting performance benchmarks, and providing actionable insights to drive continuous improvement. Cross-Functional Collaboration: Experienced in coordinating with various internal units to facilitate smooth field sales operations, ensuring alignment with overall business objectives. Issue Resolution & Process Optimization: Capable of streamlining processes, addressing escalations, and resolving concerns promptly through effective channel management. Policy & Communication: Effective in cascading policy updates and new directives to ensure team compliance and alignment with organizational standards. Team & Performance Management: Overseeing team performance against targets, implementing strategies to meet objectives, and conducting regular alignment meetings with internal and third-party partners. Consumer Banking & Payment Solutions: Deep understanding of consumer banking products such as credit cards and digital wallets, and expertise in promoting their adoption through trade initiatives and customer engagement. What we are looking for BSBA, Marketing or Management Graduate is a preference or related courses. With at least 3 yrs of Sales, Trade or Marketing experience. With work experience in any of the following fields - banking industry, financial industry, telco or ecommerce leading the development and implementation of loyalty or usage programs. With good project/campaign management experience. Seniority level Associate Employment type Full-time Job function Marketing, Project Management, and Strategy/Planning Industries: Financial Services and Banking Note: Referrals increase your chances of interviewing at Maya. We’re not displaying any additional location-based postings here. #J-18808-Ljbffr
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