Marketing Strategy Assistant

2 weeks ago


Taguig, Philippines DigiPlus Interactive Corp Full time

DigiPlus Interactive Corp. (formerly known as Leisure and Resorts World Corporation) is a publicly listed company (PSE: PLUS). With over 20 years of expertise under its belt, DigiPlus ushered its unbeatable dominance in the Philippine retail gaming market by forging an empire of world-class multi-gaming platforms strategically located through a robust distribution network in prime locations across the country.

Main Duties and Responsibilities:

The Marketing Strategy Assistant shall play a crucial role in supporting the development and execution of Integrated Marketing Communications (IMC) strategies and promotional activities Working closely with the marketing team, the incumbent will contribute to crafting comprehensive marketing plans that effectively communicate brand messages and drive engagement across various channels.

  • Conduct market research and analysis to identify trends, opportunities and potential risks,providing valuable insights to enhance our marketing strategies.
  • Assist in the development of Integrated marketing communication strategies that align with marketing goals and target audience.
  • Prepare necessary documents and reports to support the marketing initiatives in Chinese,English or Tagalog.
  • Coordinate with internal teams and external partners execute marketing campaigns seamlessly.
  • Monitor campaign performance and provide recommendations for optimization
  • Reach out to influencers and manage partnerships to expand our reach.

Qualifications:

  • Good communication skills-able to speak and write Mandarin (Chinese) English and Filipino language
  • Familiarity with Microsoft Office (Excel, PPT, word)
  • Strong analytical skills to interpret data.
  • Ability to work in a fast-paced working environment
  • Graduate of any business or marketing courses


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