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digital & social media officer

3 months ago

Manila, National Capital Region, Philippines Sunlight Hotels and Resorts Full time
Develop strategies for digital marketing campaigns such as SEO / SEM. Optimizes website content and structure to improve search engine ranking Develop, implement and monitor online advertising initiatives such as Googles, PPC etc• Manages email database marketing • Update and review relevant information on website and other online partners site.
• Analyze performance metrics and insights. Social Media Channel:
• Maintains social media presence for all properties.• Manages social media calendarExecutes creative, engaging and informative content.
• Identify new and emerging online trends.• Develop, implement and monitor paid advertising initiatives.
• Respond to social media inquiries.Location: Paranaque