digital marketing technical associate 1

2 weeks ago


Pasig, National Capital Region, Philippines Polytechnic University of the Philippines Full time
  • To provide technical expertise in efficiently managing LMFE requirements as implemented in all relevant digital channels to generate the necessary impact and awareness for LMFE brands inducing preference.
  • To provide creative expertise in developing relevant and cut-through executions that will grab immediate attention and induce purchase of LMFE products.

Duties and Responsibilities:

  • SALES FUNCTION:
Answer all consumer inquiries 1-2 minutes right after the inquiries have been posted from 8:00 AM – 5:00 PM. Autoreply will be set from 5:00 PM onwards to respond immediately to inquiries posted after office hours on weekdays and during weekends/holidays. Also answer consumer inquiries through phone call.Manage LMFE Website, Lazada and Shopee:

1) Direct Online Orders: take orders, process payment and delivery of orders on the same day. Follow through with consumer their respective orders have been received as scheduled.

2) Lazada and Shopee Orders: take orders, coordinate with Ms. Lyka for schedule of Courier's pick up, process the airway bills and hand them over to Ms. Lendy to process Delivery Receipts. Requests pictures of packed orders from Warehouse Team and send them to the buyers for updates.

Build strong relationships with clients or customers.Monitors competitors' marketing activities and SRPs online.Monitors LMFE Website for inquiries and updates.
  • MARKETING FUNCTION:

a. Develop and create creative content to be used to promote marketing programs like online and retail promos, brand announcements, brand benefit ads, content for platforms like You Tube, TikTok, etc. as the need arises.

b. Manage Facebook pages and Instagram Account of various brands: Chamdiz Sparkling Drink, Aragon Red Wine, Maes Bonapi Honey, and M. Busto Apple Cider Vinegar.

c. Handles Ads postings and boosting. Constantly refresh or boost posts of various brands to keep the interest of the netizens high in inducing purchase.

d. Manage and ensure that the digital marketing calendar is being followed.

e. Make sure that the LMFE Website and LMFE Online Retail Store are updated with the products' information.

f. New creative executions should be enhanced monthly or following certain seasons or occasions. This should be collaborated with the Digital Marketing Officer.

g. Implement Digital Promos being conducted by each brand.

h. Monitor the performance of the Digital Marketing Programs being implemented in terms of creative impact to netizens and sales offtake of featured brands. Metrics will be set and reported monthly.

Qualifications:

  • College Graduate of any of the following: IT-related courses like Computer Science, Advertising or Communication Arts/ Marketing.
  • Has experience in Creative Writing and Content Creation.
  • Fluent in written and spoken English.
  • Must have in-depth knowledge and understanding of SEO, Social Media Platforms, and other digital communication channels (Facebook, Instagram, YouTube, Tiktok, Google+, Viber, Emails, etc.)
  • Updated in Online Trends, assertive, learns and works fast.
  • Creative, Innovative and Pro-active.
  • Knowledgeable in Adobe Photoshop, Illustrator, After Effects, Lightroom, Canva or SketchUp.
  • Experience in Online marketing, Digital marketing, or related fields is an advantage

Requirements:

Skills:
(Not indicated)

Interested to apply? Send your application letter and CV to:

Names and logos are either trademarks or registeredtrademarks of their respective companies.

The PUP JobPOST is provided free of charge to PUPstudent and alumni job seekers. All hiring andcompensation for work performed by student employees ishandled directly between the student and the employer.The Career Development and Placement Office (CDPO) doesnot perform background checks on students applying forjobs, nor on employers posting job opportunities.Employers and students are encouraged to requestreference information from each other as needed toestablish qualifications, credentials and overall fitbetween the employer and the student applicant.

All job listings are posted at the discretion of theCDPO. We will not post jobs that appear to discriminateagainst applicants on the basis of race, color,religion, creed, age, national origin, veteran status,sexual orientation, disability, or gender. The CDPO alsoreserves the right to refuse to post jobs that do notsupport the interests of the University. The CDPO makesno particular recommendations regarding employers. Wemake no representations or guarantees about positionsposted by this office. We are not responsible forsafety, wages, working conditions, or any other aspectof off-campus employment.

Job listings are checked for their validity andaccuracy. However, given that situations change rapidlyin the marketplace, we do not and cannot guarantee thatopenings listed through PUP JobPOST will still exist, asposted, at the time of inquiry. CDPO makes norepresentation or guarantee about positions listed andis not responsible for safety, wages, working conditionsor other aspects of employment. It is each individual'sresponsibility to thoroughly research the integrity ofeach organization to which he or she is applying. Thestudent should take all care and use common sense andcaution when applying for or accepting any position

Students are urged to perform due diligence inresearching employers when applying for or acceptingprivate, off-campus employment. CDPO staff members areavailable for consultation on how to researchprospective employers.

For additional information regarding this disclaimer,contact the CDPO at or to 45 local 340.

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